Secret 11: Develop Pages for Core Keywords




Domain Authority / Page Authority / Spam Checker

DA, PA, Spam Checker Link

Moz Keyword Explorer



Frequently Asked Questions

1. What is the purpose of creating high-level pages for core keywords?

High-level pages for core keywords serve as dedicated resources that comprehensively address all potential customer queries related to a specific service or topic. These pages help improve your site’s SEO performance by targeting specific keywords, enhancing user experience, and providing valuable, targeted content.

2. How do I determine which core keywords need dedicated pages?

Review your keyword mapping and identify core keywords that are crucial for your business but do not yet have dedicated pages on your website. Focus on keywords that drive significant traffic and are highly relevant to your services or products.

3. How do I create a clear and descriptive URL for a high-level page?

Use a URL structure that includes the core keyword and clearly describes the page’s content. For example, for a roofing company targeting “metal roofing,” the URL could be

4. What should I look for when choosing outbound links for my high-level pages?

Choose outbound links that are relevant to the content of your page and lead to authoritative, reputable sites. Ensure the links are up-to-date and lead to active pages with high domain authority (DA) and low spam scores.

5. How can I check the domain authority and spam score of outbound links?

Use tools like the Moz Link Explorer or the DA/PA/Spam Score Checker at to assess the domain authority and spam score of potential outbound links.

6. Why is user experience important for high-level pages?

A positive user experience ensures that visitors can easily find the information they need, navigate the page, and engage with the content. This can lead to higher engagement rates, longer visit durations, and improved SEO performance.

7. How often should I review and update my high-level pages?

Regularly review and update your high-level pages to ensure the content remains relevant, accurate, and optimized for SEO. Aim to review key pages at least quarterly, updating any outdated information and refining SEO elements as needed.