Secret 14: Setting Up Your SEO Content Calendar
Resources
Content Calendar Notion Template
https://www.notion.so/docs-bizeebay/Content-Calendar-be4c8bddbc2b42c9aaa2c295dd2b5825
Content Management Tools
Notion
Trello
Asana
Google Sheets
Frequently Asked Questions
1. What is a content calendar, and why is it important for SEO?
A content calendar is a planning tool that outlines when and what content will be published over a specific period. It helps ensure consistent content creation, aligns content with business goals, and allows for better management of SEO strategies by organizing keywords, topics, and publishing schedules.
2. How do I select blog titles for my content calendar?
Review the list of problems and solutions you’ve identified for your customers. Choose eight headings that align closely with your customers’ needs and your business solutions. Ensure each title is relevant and valuable to your audience.
3. How can I generate ideas for image recommendations?
Consider using original photos, custom graphics, or high-quality stock images that align with your brand. Think about visuals that complement and enhance your message, such as infographics, diagrams, or relevant photos.
4. How do I choose a core keyword for each blog post?
Select a keyword central to the content’s topic that has the potential to drive traffic to your website. Use keyword research tools like Google Keyword Planner, Ahrefs, or SEMrush to find relevant keywords with good search volume and low to moderate competition.
5. What are SEO FAQs, and how do they benefit my blog content?
SEO FAQs are frequently asked questions that are relevant to your blog topic and include the core keyword. They add value by providing additional information and improving visibility in search engines. Answer each question in 150-200 words, incorporating the core keyword naturally.
6. How do I finalize my content calendar?
Ensure that your content calendar includes all necessary details for each piece of content, such as blog titles, detailed outlines, image recommendations, target core keywords, and SEO FAQs. Double-check that each topic aligns with your audience’s interests and search intent.
7. How often should I review and update my content calendar?
Review and update your content calendar regularly, at least once a month. This allows you to adjust your content strategy based on performance metrics, audience feedback, and any changes in your business goals or market trends.
8. What tools can help me manage my content calendar?
Tools like Notion, Trello, Asana, or Google Sheets can help you manage your content calendar. These tools allow you to organize and schedule content, collaborate with team members, and track the progress of each piece. We use Notion at our agency BizeeBay and we even offer our Notion template that we use for all of our clients.